Immersive content for an immersive candle experience
Spoken flames is a multi-sensory candle experience designed to engage the senses of sound, sight, and smell. It uses augmented reality (AR) to bring each candle's message to life. We worked with Spoken Flames to create immersive 3D content that increased social media engagement by 50% on average.
To better position their products in a rapidly changing digital market, Spoken Flames came to Outlier Creative for unique product images and playful 3D animations for their social media channels.
Spoken Flames is all about creating a unique immersive experience, and their social media content needed to showcase that. We wanted to create an experience on social media that was just as innovative as the product itself.
Creating branded content without ever touching the product
Without even touching the actual products, we modeled highly accurate 3D candles just by looking at the reference pictures. After getting the 3D models just right, they served as a basis for the rest of our social graphics and videos.